GameSparks Terms of Use

GameSparks Terms of Use


Welcome to GameSparks.  These Terms of Use are intended to explain our obligations as a service provider and Your obligations as a customer.  Please read them carefully.


These Terms are binding on any use of the Service and apply to You from the time that GameSparks provides You with access to the Service.


By registering to use the Service you acknowledge that You have read and understood these Terms and have the authority to act on behalf of any person for whom You are using the Service.  You are deemed to have agreed to these Terms on behalf of any entity for whom you use the Service.


GameSparks reserves the right to change these terms at any time, effective upon the posting of modified terms to the website.  GameSparks will make reasonable efforts to communicate these changes to You via email or notification via the Website.  It is Your obligation to ensure that You have read, understood and agree to the most recent terms available on the Website.


These Terms were last updated on 28th September 2016.


  1. Definitions


means these Terms of Use.


“Confidential Information”

means all information of a secret or proprietary nature disclosed to You by GameSparks in relation to the business of GameSparks including but not limited to the License Software Platform and any proprietary rights and information contain therein.



means Daily Active Users, the total number of unique users of Licensee Content in any given day who cause consumption of the Services.



means the documentation provided by GameSparks to customers relating to the Licensed Software Platform including any documentation related to integrations between the Licensed Software Platform and Your Licensee Content.


“Indie & Student Programme”

means a scheme making the Services available to smaller independent games developers, students, academic staff and hobbyists on different commercial terms.



means Game Sparks Technologies Limited, a limited company in the Republic of Ireland, and all current and future subsidiaries of Game Sparks Technologies Limited.


“Licence Fee”

means the fee (excluding any taxes and duties) payable by You in accordance with the fee schedule set out on the Website (which GameSparks may change from time to time on notice to You).  Bespoke commercial terms are subject to a separate licence from GameSparks.


Licensed Software Platform

means GameSparks’ software platform used to provide the Services and comprising of (a) all software program(s) running on the GameSparks’ infrastructure and b) all software delivered to You to support the integration with the Licensed Software Platform (otherwise referred to as “the SDKs”).


“Licensee Content”

means games, applications, software or other content that is being integrated with the Licensed Software Platform and made available to the general public.



means the production servers of the Licensed Software Platform that You will publish Licensee Content to when making it available to the general public.



means Monthly Active Users, the total number of unique users of Licensee Content in any given month who cause consumption of the Services.


“Performance Recommendation”

means where you are advised by GameSparks to make a change to Your configuration of the Services in order to mitigate any adverse impact of the Licensee Content on the Licensed Software Platform



means the develop and test element of the Licensed Software Platform that You will use to create and configure the Licensee Content.



means the provision of the functionality of the Licensed Software Platform to You and any support provided by GameSparks to You to use the Licensed Software Platform.



means the internet site at the domain or any other site operated by GameSparks.



means the person who registers to use the Services, and, where context permits, includes any entity on whose behalf that person registers to use the Service (irrespective of whether a personal or business email address is used to complete the registration).  “Your” has corresponding meaning.


  1. Grant of Licence


  • GameSparks grants You the right to access and use the Licensed Software Platform solely for Your internal business purposes for the duration of this Agreement. This right is non-exclusive, non-transferable, and limited by and subject to this Agreement.  Documentation may be copied and used as reasonably necessary in connection with Your authorized use of the Licensed Software Platform.


  • You may not: (a) modify, adapt, decompile, disassemble, or reverse engineer any component of the Licensed Software Platform; (b) create derivative works based on any component of the Licensed Software Platform; (c) allow any third party to use or have access to any component of the Licensed Software Platform or Documentation. Any copy of any component of the Licensed Software Platform or Documentation made by You, including any partial copy, is the property of GameSparks. You will include on each such copy all copyright, trademarks, and other proprietary rights notices included by GameSparks on the originals.


  1. Proprietary Rights


  • You acknowledge and agree that: (a) the Licensed Software Platform and Documentation are the property of GameSparks or its licensors and not Yours, and (b) You will use the Licensed Software Platform and Documentation only under the terms and conditions described herein.


  • You acknowledge that the Licensed Software and Documentation contain valuable proprietary information and trade secrets of GameSparks and that You shall take reasonable measures to protect the secrecy of, and avoid disclosure and unauthorized use of, the Licensed Software Platform. Without limiting the foregoing You agree: (a) to take with respect to the Licensed Software Platform and Documentation at least those measures that You take to protect Your own confidential information; and (b) that the Licensed Software Platform and Documentation may not be disclosed, reproduced, summarized, distributed or used except as necessary to exercise the license granted hereunder.



  1. Fees


  • In consideration for the license granted, You shall pay to the GameSparks the license fee (the “License Fee”) as set out in the fee schedule on the Pricing page of the Website. The License Fee is exclusive of VAT and shall be invoiced monthly and billed to the Licensee’s credit card details. All such invoices shall be sent to the Licensee email address specified as part of the registration process.


  • You shall pay all sales, use and excise taxes, and any other assessments in the nature of taxes however designated on the Licensed Software Platform or its license or use on or resulting from this Agreement, unless You furnish GameSparks with a certificate of exemption from payment of such taxes in a form reasonably acceptable to GameSparks.


  • You may not publish Licensee Content to Live unless i) You have agreed a bespoke commercial agreement with GameSparks, or ii) You have applied for and been accepted to the Indie & Student Programme and GameSparks has collected and validated credit card details. You may only use Preview for testing and development purposes, and may not use it to make the Licensee Content available to the general public.


  1. Eligibility


  • These Terms of Use cover either i) usage to evaluate the Licensed Software Platform, including via prototypes made available on Preview, or ii) usage by smaller independent developers, students, academic staff or hobbyists who have been accepted on to the Indie & Student Programme. All other uses are subject to a separate commercial agreement with GameSparks.


  • Applications for the Indie & Student Programme can be made via the Website, and acceptance to and continued membership of the scheme remains at the complete discretion of GameSparks. Eligibility criteria will be published on the Website and GameSparks reserves the right to change these at any time.


  1. Support


  • As a licensee of the Services you will receive 24×7 monitoring and dashboard reporting and you may contact GameSparks Support by logging a support ticket at You may also access the GameSparks support resources at  Higher support tiers are subject to a separate licence from GameSparks.


  1. Policies for Service and Privacy


  • You agree to comply with the GameSparks Fair Use Policy, which is available on the Website and which may be updated from time to time.


  • You agree to the use of your data in accordance with GameSparks’ Privacy Policy, which is available on the Website.


  1. Term and termination


  • The licence granted under this Agreement for the Licensed Software Platform enters into force starting from moment of registration and it shall be perpetual unless terminated.


  • GameSparks, at its sole discretion, may suspend or terminate this Agreement with immediate effect if:


  • GameSparks suspects that You are endangering the License Software Platform; or
  • You commit any material breach (other than those specified in clause 5 (3)) of Your obligations under this Agreement which, in the case of a breach capable of remedy, is not remedied within fourteen (14) days of the date of service of a written notice specifying the breach and requiring it to be remedied;
  • You hold any meeting with or propose to enter into or have proposed to it any arrangement or composition with your creditors (including any voluntary arrangement as described in the Insolvency Act 1986);
  • You have a receiver, administrator or other encumbrancer take possession of or appointed over or have any distress, execution or other process levied or enforced (and not discharged within seven (7) days) upon the whole or substantially all of Your assets;
  • You cease to carry on business or become unable to pay Your debts within the meaning of Section 123 of the Insolvency Act 1986; or
  • You have or may become incapable of performing Your obligations under this Agreement.


  • This Agreement, and the licence granted in this Agreement, may be terminated by GameSparks after ten (10) days’ written notice upon the occurrence of one or more of the following:
  • upon Your attempt to reverse engineer the Licensed Software or in any other way to use of the Licensed Software in a manner inconsistent with Section 2 above.
  • upon your failure to pay any amount due to GameSparks hereunder at the time such amount is due or within ten (10) days after written notice; or
  • upon any other breach by You of Your material obligations under this Agreement or any support agreement with GameSparks relating to the Licensed Software Platform.


  • Should this Agreement be terminated, You agree to return or certify to the destruction of all copies of the Licensed Software Platform (including the SDKs) and Documentation, and all amounts owed by You under this Agreement shall be immediately due and payable. To remove all doubt, all rights and licenses grants to You hereunder shall immediately terminate upon any termination or expiration of this Agreement, except as expressly set forth in point 5) below.


  • The obligations of the parties under this Agreement, which by their nature would continue beyond the termination, cancellation or expiration of this Agreement, shall survive termination, cancellation, or expiration of this Agreement.


  • GameSparks can delete Licensee Content from Preview and Live if there is no activity for 6 months, where activity is defined as any connections to Preview or Live or any changes made to the game configuration.



  1. Confidentiality


  • You undertake, for the duration of this agreement and thereafter, to keep secret any Confidential Information received or which could be gained in the process of performing the Agreement and not to use it for any purpose other than the performance of Your obligations under this Agreement.


  • Your obligations of confidentiality and non-use shall not apply to any information or data which:
  • becomes public knowledge otherwise than as result of any act or default by You;
  • is public knowledge at the time of its receipt by You;
  • is required to be disclosed by law to any governmental or other authority or regulatory body provided that where practicable the requirement to disclose is first notified to GameSparks in order that GameSparks may first exhaust any rights of appeal it may have against such requirement.


  • You may disclose Confidential Information to your:
  • directors or employees or any members of your group that need to have access to it for the purpose of the Agreement; and/or
  • professional advisers subject to appropriate conditions of confidentiality.


  • You shall ensure that any of Your directors or employees shall comply with the obligations of confidentiality contained in this clause.


  • You hereby indemnify and hold harmless GameSparks in respect of any expenses, losses, liabilities or damages which arise as direct or indirect consequences of any breach of this clause 9.
  1. Warranty and liability


  • GameSparks warrants to and undertakes with You that:
  • GameSparks will use its reasonable efforts to provide the Services and to exercise reasonable care and skill and in accordance with the terms of this Agreement; and
  • GameSparks has full right of power and authority to provide the Services to You in accordance with the terms of this Agreement.


  • Except for the express warranties set forth in this clause, the Services are provided on an “as is” basis, and Your use of the Services is at Your own risk. GameSparks does not make, and hereby disclaims, any and all other express and/or implied warranties, statutory or otherwise, including, but not limited to, warranties of merchantability, fitness for a particular purpose and any warranties arising from a course of dealing, usage, or trade practice.  GameSparks does not warrant that the Services will be uninterrupted, error-free, or completely secure.


  • GameSparks does not and cannot control the flow of data to or from its network and other portions of the Internet. Such flow depends in large part on the performance of Internet services provided or controlled by third parties.  At times, actions or omissions of such third parties can impair or disrupt connections to the Internet (or portions thereof).  Although GameSparks will use commercially reasonable efforts to take all actions it deems appropriate to remedy and avoid such events, GameSparks cannot guarantee that such events will not occur.  Accordingly, GameSparks disclaims any and all liability resulting from or related to such events.


  • You agree that GameSparks’ liability under this Agreement shall not exceed the license fee paid by You to GameSparks for the particular Licensed Software Platform. In no event will GameSparks be liable for costs of procurement of substitute products or services, lost profits, loss of data or any other special indirect or consequential damages of whatever nature arising out of or relating to this Agreement, the Licensed Software Platform or the Documentation, even if GameSparks has been notified of the possibility of such damages and notwithstanding the failure of essential purpose of any limited warranty.



  1. Your obligations and warranties


  • You warrant to and undertake with GameSparks that:
  • You own the Intellectual Property Rights in the Licensee Content and are fully entitled to use the same for the purposes envisaged by this Agreement:
  • the Licensee Content will not contain a virus, worm, Trojan horse or other harmful code;
  • the Licensee Content will not breach any of the guidelines made available on the devices and related stores in which it will be released;
  • the Licensee Content will not be unlawful, threatening, abusive, harmful, malicious, obscene, pornographic, malicious, profane, libellous, defamatory under the laws of any jurisdiction where the Game can be accessed;
  • You will have the necessary data protection agreements in place with your end users


  1. You undertake that if GameSparks makes a Performance Recommendation you will implement the change within 5 working days. If You have not made the change within this timeframe we reserve the right to block the individual problem script and/or move the Licensee Content to a quarantine cluster that limits impact on our other customers.  There may be other delinquent games or apps on this quarantine cluster.


  • In the event that You are in breach of any of Your obligations under this Agreement, then:-
  • GameSparks cannot be held responsible should there be any resultant failure in the Services as a direct or indirect result thereof;
  • GameSparks may terminate or suspend support in relation to the Services without prejudice to any pre-existing right and obligations of either party;


  • You represent, warrant and undertake that:
  • You have and shall have during the Term the legal right and authority to place and use and have used any of its equipment as contemplated under this Agreement; and
  • You will use the Services only for lawful purposes and in accordance with this Agreement; and
  • You will provide all such assistance, facilities and information to GameSparks as GameSparks may reasonably require in order for it to carry out its obligations under this Agreement;


  • You hereby indemnify and hold harmless GameSparks in respect of any expenses, losses, liabilities or damages which arise as direct or indirect consequences of any breach of the representations, undertakings or warranties given by You under this Clause 11.


  1. Security


  • GameSparks shall take all reasonable steps to prevent security breaches in its servers’ interaction with You and security breaches in the interaction with resources or users outside of any firewall that may be built into the GameSparks’ servers.


  • You are responsible for maintaining the confidentiality of any passwords which are required to access the Licensed Software Platform and are solely responsible for any damage caused by any such unauthorised access.


  1. General


  • All notices under this Agreement shall be sent to a party at the email addresses specified at registration or provided on the Website.


  • This Agreement shall be governed by the laws of Ireland, without reference to conflicts of law principles. Both parties expressly agree to submit to the exclusive jurisdiction and venue of Dublin, as to any legal action brought to enforce, interpret, or receive damages for a breach of this Agreement. If either party brings any action to enforce any rights arising out of or relating to this Agreement (whether or not suit is filed), the prevailing party shall be entitled to recover its costs and expenses related to such action, including reasonable attorneys’ fees.


  • This Agreement is subject to all present and future regulations and restrictions of the government and agencies of all applicable government entities. You agree that You will not ship or divert the Licensed Software Platform or the Documentation with respect thereto for use in any country or countries in contravention of the laws and regulations of such government or agencies or knowingly cause or permit such shipping or diversion without the prior written approval of such government or agencies.


  • If any provision in this Agreement is found or held to be invalid or unenforceable, then the meaning of such provision shall be construed, to the extent feasible, so as to render the provision enforceable, and if no feasible interpretation would save such provision, it shall be severed from the remainder of this Agreement which shall remain in full force and effect.


  • A waiver of a breach or default under this Agreement shall not be a waiver of any other breach or default. Failure of either party to enforce compliance with any term or condition of this Agreement shall not constitute a waiver of such term or condition unless accompanied by a clear written statement that such term or condition is waived.


  • This Agreement may not be assigned by You, including an assignment by operation of law, without the prior written consent of GameSparks, which consent shall not be unreasonably withheld.


  • Except for payments due under this Agreement, neither party will be responsible for any failure to perform due to causes beyond its reasonable control (each a “Force Majeure”), including, but not limited to, acts of God, war, riot, embargoes, acts of civil or military authorities, denial of or delays in processing of export license applications, fire, floods, earthquakes, accidents, strikes, or fuel crises.


  • This Agreement contains the entire understanding of the parties with respect to the matters contained herein. There are no promises, covenants or undertaking other than those expressly set forth herein, and any other terms and conditions are rejected regardless of content, timing or method of communication. Any deviations from or additions to the terms of this Agreement must be in writing and will not be valid unless confirmed in writing by duly authorized officers of You and GameSparks.


  • Unless explicitly requested otherwise in writing, You authorise GameSparks to include Your name in GameSparks customer reference lists and in publicly distributed materials, such as brochures, commercial presentations, advertising, conference proceedings, press releases, etc., and to make use of such materials for external communication purposes without any restrictions.
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